Honey Bunches Of Oats Facing A Class Action Lawsuit

 

Contributed by Shawna Mizelle

Did you know the main sweetener in Honey Bunches of Oats is not honey? Apparently, it’s processed materials and sugars. Honey isn’t even a significant ingredient. Some customers believe the marketing of the cereal implies honey is the main sweetener and thus they weren’t able to make an informed decision with their purchase. Thus those customers have banded together and filed a class action lawsuit against Post Consumer Brands, LLC. Post Consumer Brands, LLC is responsible for brands including but not limited to Honey Bunches of Oats, Raisin Bran, and Fruity Pebbles.

On Oct 5. an official complaint was filed in the state of against Post Consumer Brands, LLC. The nature of the lawsuit is fraud. The two customers listed in the lawsuit are Anita S. Lima and  Susan Wrublewski.

The lawsuit reads, “A product branded “Honey Bunches of Oats that pictorially conveys cereal being covered
with honey and a bee in flight hardly means to a reasonable consumer that the product is
mostly sweetened with sugar and other processed substances or, moreover, that it contains
only a miniscule amount of honey. However, that is the reality. The deception is
compounded by the fact that there is no prominent language or other indication on the
packaging that sugar and other processed substances are the primary sweeteners or, indeed,
that they are present at all.”

Lawyers are arguing customers paid more than what the cereal was worth because they were under the impression honey was used.

The lawsuit was also filed on behalf of ‘all persons similarly situated who purchased one or more varieties of a
breakfast cereal known as “Honey Bunches of Oats’. You can see how other consumers reacted below.

 

You can keep up with the status of the law suit here.

WHUR Contributor


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