Misty Copeland Is The New Face Of Estee Lauder

Misty Copeland is American Ballet Theatre’s first African American principle dancer and is now the new face of Estee Lauder‘s Modern Muse fragrance.

Estee Lauder made the announced Monday. According to a press release, the campaign is scheduled to run across digital, TV and print starting August 2017.

Copeland, 34, had this to say in a press release.

“I am so honored to represent Estée Lauder Modern Muse. My two passions are dance and giving back, and I love passing on knowledge to the next generation. I also have a strong connection to the scents I wear when I perform. The Modern Muse campaign is the perfect way to see another side of my story.”



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Robin is a digital content creator and has worked in the digital space for nearly ten years. “Robinrazzi” is a nickname given from a former colleague and is a perfect integration of her name and one of her greatest hobbies of having a camera in hand to capture once in a lifetime moments like paparazzi. She has traveled the world covering entertainment, celebrities, events and anything trending. She holds a BA in communications from Penn State and MS in marketing from Johns Hopkins University. She currently serves as Digital Content Manager for WHUR and the Howard University Radio Network.

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