Misty Copeland Is The New Face Of Estee Lauder

Misty Copeland is American Ballet Theatre’s first African American principle dancer and is now the new face of Estee Lauder‘s Modern Muse fragrance.

Estee Lauder made the announced Monday. According to a press release, the campaign is scheduled to run across digital, TV and print starting August 2017.

Copeland, 34, had this to say in a press release.

“I am so honored to represent Estée Lauder Modern Muse. My two passions are dance and giving back, and I love passing on knowledge to the next generation. I also have a strong connection to the scents I wear when I perform. The Modern Muse campaign is the perfect way to see another side of my story.”



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I am a digital content creator and have worked in the digital space for more than ten years. "Robinrazzi" is a nickname given from a former colleague because I'm known for having a camera in hand at all times. I have traveled the world covering entertainment events, celebrities and anything trending. I earned my BA in Communications from Penn State and a MS in Marketing from Johns Hopkins University. I currently serve as Director of Digital Content for WHUR and the Howard University Radio Network.

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