Will Smith is catching heat after fans accused him of using AI-generated audience footage in a video promoting his summer tour.

Viewers spotted unusual details, including blurred faces, warped features, and strange-looking hands, that suggested the cheering fans weren’t real. Social media users quickly called it out as a “fake AI crowd,” sparking criticism over the use of artificial visuals.

The pushback comes at a time when AI’s role in music and entertainment is already a hot debate, especially around authenticity and the protection of artists’ work.

For now, Smith’s UK tour for his album Based on a True Story is still set to continue, but the video has left some questioning the choice of promotion.