Netflix’s ‘Squid Game’ Surpasses The Rare 3 Billion Minute Viewing Mark

Contributed by Lauren Taylor 

The seemingly overnight Netflix sensation Squid Game keeps breaking record after record.

According to Deadline, this series is now the best performing series in the U.S.’s 2021 rankings, surpassing over three billion minutes viewed in a single week’s time. These rankings are for the week of Sept. 27th. Squid Game is the sixth title to ever hit this milestone.

A letter was sent from Netflix to its investors on Oct. 19th expressing its amazement over the show’s success since its debut in September. “A min-boggling 142m member households globally have chosen to watch the title in its first four weeks… The breadth of Squid Game’s popularity is truly amazing.” 

The show cost $21.4 million to make and around Oct. 19th has earned an estimated $900 million in revenue. This show has been Netflix’s biggest series ever. Squid games nine episodes accrued a whopping 3.26 billion minutes of viewing the time frame of Sept. 27th to Oct. 3rd. 

You know a show is big when Saturday Night Live makes a skit about it. The night show did just that on Oct. 16th, featuring Pete Davidson and guest host Rami Malek. 

The idea for Squid Game stems from the personal financial struggles of the creator Hwang-Dong-hyuk.